This Privacy Policy outlines the collection, use, and sharing of your personal information when you visit or make purchases on treadbarefoot.co.uk.
Information Collection
When you visit the site, we automatically gather certain details about your device, such as your web browser, IP address, time zone, and installed cookies. Additionally, while you browse, we collect data about the specific web pages or products you view, the websites or search terms that referred you to our site, and your interactions with the site. This collected information is referred to as "Device Information." We employ technologies like cookies and log files to gather Device Information.
Moreover, when you make a purchase or attempt to do so, we collect various details from you, including your name, billing and shipping addresses, payment information (e.g., credit card numbers), email address, and phone number. This is referred to as "Order Information." In this Privacy Policy, "Personal Information" encompasses both Device Information and Order Information.
Use of Your Personal Information
We use the Order Information we collect primarily to fulfill orders placed on the site. This includes processing payments, arranging shipping, and sending invoices and order confirmations. We also utilize Order Information to:
- Communicate with you.
- Screen orders for potential risks or fraud.
- Provide you with information or advertisements about our products or services in accordance with your preferences.
We use the Device Information we collect to screen for potential risks and fraud (particularly your IP address) and, more broadly, to enhance and optimize our site.
Sharing Your Personal Information
We share your Personal Information with third parties to help us utilize it as described above. Additionally, we use Google Analytics to gain insights into how our customers use Anya's Shop. We may also disclose your Personal Information to comply with applicable laws and regulations, respond to legal requests, or protect our rights.
Behavioural Advertising
We use your Personal Information to deliver targeted advertisements or marketing communications that we believe may be of interest to you. Email advertisements are only sent to customers who opt-in to receive weekly newsletters and advertisements, and you can unsubscribe from these emails at any time using the "unsubscribe" link at the email's bottom.
Your Rights
If you are a European resident, you have the right to access, correct, update, or delete the personal information we hold about you. To exercise this right, please contact us. Additionally, for European residents, note that we process your information to fulfill contracts or pursue legitimate business interests.
Please be aware that your information may be transferred outside of Europe, including to Canada and the United States.
Data Retention
We retain your Order Information for our records when you place an order through the site, unless you request its deletion. Users who register on our website may also store their personal information in their user profiles, which they can edit or delete at any time. Website administrators can also view and modify this information.
Changes
We may periodically update this privacy policy to reflect changes in our practices or for operational, legal, or regulatory reasons.
Embedded Content
Articles on this site may include embedded content (e.g., videos, images, articles) from other websites. Embedded content behaves in the same manner as if you visited the other website, potentially collecting data, using cookies, and tracking interactions.
Questions
If you have any questions or require additional information, please do not hesitate to contact us at contact@treadbaerfoot.co.uk.
